angličtina / english
The Discipline of Market Leaders - Choose your customers, narrow your focus, dominate your market
- Michael Treacy, Fred Wiersema
250 Kč
Marketing Management - Analysis, Planning, Implementation and Control
- Philip Kotler, Ronald E. Turner
490 Kč
Business Marketing Management - A Strategic view of industrial and organizational markets
- Michael D. Hutt, Thomas W. Speh
350 Kč